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Privacy Policy

Welcome to Maison Archives https://maisonarchiv.es. We are committed to protecting your privacy and ensuring you understand how your information is collected, used, and shared. This Privacy Policy explains what data we collect when you visit our website, how we use it, and your rights regarding your personal data. By accessing our website and interacting with our cookie consent banner, you agree to the practices described in this policy.

1. Consent and Our Cookie Banner

When you first visit our website, you are presented with an "Accept All Policies" consent banner. By clicking "Accept" on this banner, you are providing your explicit consent to all data collection, tracking, and sharing practices described in this Privacy Policy. This includes the placement of cookies on your device and the use of server-side tracking via our Conversion APIs to optimize your experience and our advertising efforts.

2. Information We Collect

When you visit our website, we automatically collect certain information about your device, your interaction with our website, and your browsing behavior. This information includes:

  • Device Information: Your IP address, browser type, operating system, and device identifiers.

  • Usage Data: Pages you visited, time spent on pages, clicks, scrolling behavior, and heatmaps of your activity.

  • Conversion Data: Items added to your cart, purchases made, and interactions with our advertisements.

3. How We Collect Data (Cookies, Pixels, and APIs)

To run our website efficiently, analyze traffic, and manage our advertising, we use a combination of client-side tracking (Cookies and Pixels) and server-side tracking (Conversions APIs). We use the following third-party services:

  • Meta Pixel & Meta Conversions API: We use these tools provided by Meta (Facebook and Instagram) to understand how you interact with our website after clicking on our ads. The Conversions API allows us to send web events directly from our servers to Meta securely, helping us optimize ad delivery, build targeted audiences, and measure ad performance.

  • Google Analytics & Google Tags: We use Google’s suite of tools to track website traffic, user demographics, and overall website performance. This helps us understand how users find our site and how we can improve our content and layout.

  • Reddit Pixel & Reddit Conversions API: We use Reddit's tracking tools to measure the effectiveness of our advertising campaigns on Reddit. Similar to Meta, the Conversions API sends server-side data to Reddit to track conversions and optimize our ad targeting.

  • Hotjar: We use Hotjar to better understand our users’ needs and to optimize this service and experience. Hotjar is a technology service that helps us better understand our users' experience (e.g., how much time they spend on which pages, which links they choose to click, heatmaps of mouse movements) and this enables us to build and maintain our service with user feedback.

4. How We Use Your Information

The data collected via the methods above is used for the following purposes:

  • To Improve Our Website: Understanding user behavior (via tools like Hotjar and Google Analytics) allows us to improve website navigation and user experience.

  • Marketing and Retargeting: Tools like the Meta and Reddit Pixels/APIs allow us to show you relevant advertisements on other platforms based on the products you viewed or purchased on our site.

  • Analytics and Performance Measurement: To evaluate the success of our marketing campaigns and understand our global audience.

5. Data Sharing and Third Parties

Because we use the third-party tools listed in Section 3, your data (such as your IP address, cookie identifiers, and browsing events) is shared with these companies (Meta, Google, Reddit, and Hotjar). These companies may use this data in accordance with their own Privacy Policies to improve their advertising networks.

6. International Data Transfers

We are located in Europe, but our website is accessible worldwide. Furthermore, the third-party services we use (such as Google, Meta, and Reddit) are primarily based in the United States. By accepting our cookie banner, you consent to the transfer of your data to these third parties outside of the European Economic Area (EEA). We ensure that these third parties comply with adequate data protection frameworks (such as the EU-US Data Privacy Framework) to safeguard your information.

7. Your Data Protection Rights (GDPR)

If you are a resident of the European Economic Area (EEA), you have the following data protection rights:

  • The Right to Access: You have the right to request copies of your personal data.

  • The Right to Rectification: You have the right to request that we correct any information you believe is inaccurate.

  • The Right to Erasure: You have the right to request that we erase your personal data, under certain conditions.

  • The Right to Restrict Processing: You have the right to request that we restrict the processing of your personal data.

  • The Right to Object to Processing: You have the right to object to our processing of your personal data for direct marketing purposes.

  • The Right to Data Portability: You have the right to request that we transfer the data that we have collected to another organization, or directly to you.

  • The Right to Withdraw Consent: You can withdraw your consent to our tracking tools at any time by clearing your browser cookies and modifying your tracking preferences.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons.

9. Contact Us

If you have any questions about this Privacy Policy, the data we hold on you, or if you would like to exercise one of your data protection rights, please do not hesitate to contact us.